Pub Events That Are Great For Business

That's great news that your bar is successful. Data from your bar POS system indicates that Fridays and Saturdays are your busiest days, and Thursdays have a respectable after-work crowd as well.

The weekends are fantastic, but wouldn't it be great to have something to do throughout the week?

Good news: it's less difficult than you would imagine! If you put in the time and effort to plan, you can turn any night of the week into a success at the bar.

There are some periods of the day and week when bars may be expected to have a larger number of customers, such as during happy hour, patio season, payday, and weekends.

You can't expect your business to thrive if you bet on people being happy because it's Friday and summer.

What we need is a fantastic event held in a bar. It's crucial to have events at your pub so that people will come back on slower days.

There are a number of benefits to hosting bar events regularly at your eatery, including increased foot traffic.

As an additional note, certain bar gatherings will need more preparation than others. If you want to host a watching party instead of a speed dating event, the only preparation you'll need to make in advance is to confirm the channel you'll need for the show.

Plan on spending at least a couple of weeks on the entire process. This will allow you to organise the event itself and figure out how to promote it effectively.

The trick is to design a sale that tempts them away from their Netflix marathons. Here are some creative and entertaining ways to increase bar revenue at slow periods.

Drink and draw nights

Exactly what do you get when you combine bar patrons with paint, canvas, and brushes? There are artists and bar tabs everywhere! Sip and paint - you've probably heard of this bar advertising concept before, and that's cool. People have a great time with them. Your bar may be promoted through apps that match artists with pubs, and locals can locate you and buy tickets online. A local artist leads the group through the process of painting a landscape on canvas. Serve people and whisk up cocktails all night long; that's all you need to do.

Trivia

You are free to design your own trivia night centred on a topic that your patrons are particularly interested in, whether it be pop culture, history, or a combination of the two. To compete for the big prize, teams must register and take part in weekly competitions at your location. 

Combine a drink or food deal with a round of trivia, and have your host throw in some interesting anecdotes about the bar itself so that your patrons may learn a thing or two from you.

Pub bingo

Words, rather than numbers, are used in bar bingo, which is similar to traditional bingo but allows players more creative freedom in their word selection. On your night out, if you come across any of the items or locations on your list, you get to check them off, and you keep doing this until at least one member of your party has completed the whole list.

Here comes the exciting part. The success of this approach depends on your selecting phrases that are relevant to the locations you'll be visiting and the activities you'll be participating in while there. The word "mojito" works nicely, as does "nightclub," "PDA," and other words pertaining to the customary activities of a night out on the town.

And since there won't be a caller to keep score, you'll need some means to demonstrate that you're not cheating, and a smartphone is ideal for this purpose. Take pictures, and then when someone shouts BINGO!, everyone should congregate at the adjacent table to examine the evidence together and make sure the person who won the night was indeed the most worthy.

Is this lucky person going to win anything? Unfortunately, they won't be eligible for the usual bingo jackpots, but the rest of the players will be happy to buy them drinks and cover their cover charges for the rest of the night.

TV/movie Viewing parties

You may watch more than simply sports on TV in the pub. Countless well-liked programmes are available but not simple to watch online at home. Pre-Oscars events, shows with devoted fan bases (like the massively popular Squid games), the culmination of a season or series, and retro classics. Get your customers into the spirit by having themed beer or drink specials to go along with the featured event or movie, and by encouraging them to dress up.

Speed dating

A speed dating event can give folks a break from obsessively swiping right on dating apps. In terms of memorable advertising concepts, speed dating is right up there. Make it possible for singles to mingle by seating them at different tables around the bar. Offer some starter drinks (or questions) to ease tensions. In this role, you get to play Cupid while also steering business. Who knows, anyway? You never know who you could be throwing an engagement party for a few years down the road if you offer speed dating at your pub.

Open mic nights

Encourage local talent by opening your bar (and your ears) to aspiring musicians. You just need a good sound system, a stage, or a cleaned out space. Guests and supporters eat and drink while aspiring stars sign up for their big moment. And if you really want to take it to the next level, you can even make it a weekly contest if you like. 

To choose the winner, the audience votes each week and the bottom two performers are eliminated until the final week. The more individuals who enter the competition are invested in the outcome, the more supporters they will recruit to help them win. The ability to cast a vote for the performances, an increase in the number of customers, and cash payments for your bar.

Tasting events

Samplers of alcoholic beverages are quite popular, whether they consist of wine, beer, or miniature cocktails. Throw a party, either indoors or out on the patio, and give the people what they want by providing exclusive, one-time-only samples. 

Combine tried-and-true ingredients with innovative twists to attract customers. Have visitors vote on their favourite drink from each taster, and then temporarily put that drink on the menu. It's always fun to try something new, and if it goes over really well, it might become a staple that your patrons eagerly seek out.

A well-planned event may do wonders for a bar or pub's ability to draw in and keep a more diversified clientele. If you're looking for some inspiration for a night out at the pub, think about these suggestions. Get to know your venue, target audience, and their preferences before deciding on an event's theme. A growing number of customers will be entering your establishment.